Popular Posts

  • Social Media Matrix
    I recently read that if you are engaging in social media then you should be measuring the results of your work, as although social media is ...
  • Celebrity Endorsers
    MiH Jeans has a cult celebrity following - especially in LA where A-Listers such as Jessica Alba, Claudia Schiffer and Sarah Jessica Parker ...
  • Primary Research -..Contacting MiH Jeans
    I am really keen to visit the MiH headquarters as I feel this will be invaluable research for me to get answers to all the questions I have ...
  • Invitation Ideas
    I've been looking for ideas for my press party invites, I want something quite creative and special but at the same time cool and elegan...
  • Reply to MiH
    I've sent the email asking the most important 9 questions to help me with my report! Looking forward to getting a response.
  • Brand Logo
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    I can't remember exactly where or when this idea originated but I think once I'd completed my denim review and thought about using ...
  • LA Bodycon Launch
    Set in a rustic West Hollywood restaurant called AOC, the bodycon launch in LA followed the success of the London one.
  • Interactive Shoppable Ad Campaign - Sass & Bide
    Sass & Bide This is an absolutely amazing campaign idea and the first of it's kind! http://freetown.sassandbide.com You n...
  • Social Media Promotion - J Crew
    Looking to find out how other companies use social media and come across a useful section on WGSN which is called Social Media: Best Pract...

Customer Profile Board

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Finally created a customer profile board which I feel does the brand and their target customer justice.
Posted by : Nicola McKenna
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Primary Research -..Contacting MiH Jeans

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I am really keen to visit the MiH headquarters as I feel this will be invaluable research for me to get answers to all the questions I have ...
Posted by : Nicola McKenna
0 Comments
Posted by at 0 comments

Celebrity Endorsers

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MiH Jeans has a cult celebrity following - especially in LA where A-Listers such as Jessica Alba, Claudia Schiffer and Sarah Jessica Parker ...
Posted by : Nicola McKenna
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Promotional Materials - Swing Tags

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Whilst it's a little early to start thinking properly about swing tags, bags and packaging for my brand, I want to get some ideas and in...
Posted by : Nicola McKenna
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The essence of MiH Jeans

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This is a quick moodboard I've put together to capture the essence of the brand. I've not purposely chosen images of a particular ...
Posted by : Nicola McKenna
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Customer Profile

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I've created a primary customer profile for MiH Jeans... Elizabeth  Elizabeth is aged 28 (middle youth). She lives with her part...
Posted by : Nicola McKenna
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SWOT Analysis

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One of the first things I done was complete a SWOT Analysis on my proposal in order to identify what the strengths of it are, the weaknesse...
Posted by : Nicola McKenna
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