Tumblr Research

From the beginning of the project I've kept a tumblr blog which is a combination of images that inspire me and also images I think represent the brand and my project. The idea of the blog is to give me and the viewer a taste of the MiH lifestyle.

http://fortheloveofdenim.tumblr.com

The images include street style pictures of how women have styled their boyfriend jeans, lifestyle images including beautiful apartments and holiday destinations, iconic celebrities/models wearing denim, pictures of tasty food for example blueberry muffins and also positive quotes and sayings.