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Social Media Matrix
I recently read that if you are engaging in social media then you should be measuring the results of your work, as although social media is ...
Primary Research -..Contacting MiH Jeans
I am really keen to visit the MiH headquarters as I feel this will be invaluable research for me to get answers to all the questions I have ...
Customer Profile
I've created a primary customer profile for MiH Jeans... Elizabeth Elizabeth is aged 28 (middle youth). She lives with her part...
Promotional Materials - Swing Tags
Whilst it's a little early to start thinking properly about swing tags, bags and packaging for my brand, I want to get some ideas and in...
The essence of MiH Jeans
This is a quick moodboard I've put together to capture the essence of the brand. I've not purposely chosen images of a particular ...
SWOT Analysis
One of the first things I done was complete a SWOT Analysis on my proposal in order to identify what the strengths of it are, the weaknesse...
Celebrity Endorsers
MiH Jeans has a cult celebrity following - especially in LA where A-Listers such as Jessica Alba, Claudia Schiffer and Sarah Jessica Parker ...
Initial Ideas - MiH x Pantone
I can't remember exactly where or when this idea originated but I think once I'd completed my denim review and thought about using ...
#Hashtag Marketing
As Instagram is the main platform for this campaign, it is essential to look into using hashtags and making sure I know how to use one and ...
Invitation Ideas
I've been looking for ideas for my press party invites, I want something quite creative and special but at the same time cool and elegan...
Initial Ideas - Fashion & Music Collaboration
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Fashion & Music Collaboration There is no better product in the fashion world that goes with music than denim. This was a natural rout...
Posted by : Nicola McKenna
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Initial Ideas - Fashion & Music Collaboration
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